(CNET) – Facebook has decided to do away with the word “subscribe” and replace it with “follow.” The reason? Apparently people were confused by what the “subscribe” button meant.

Stealing a page — or rather, a word — from Twitter? Perhaps. But Facebook isn’t talking about that, naturally. Instead, in a statement, the company said that it’s making the change across the site because “we found as a term it resonates better with people on the service.” Which means, of course, that Facebook thinks “follow” will lead to more…subscribers.

Facebook launched the subscribe feature just over a year ago so that users could receive updates from people on Facebook that they’re not friends with. The feature will still work the same, according to Facebook. It’ll just have a new name.

It seems the change is still rolling out. For now, for instance, Mark Zuckerberg still has 16 million “subscribers.”