MIAMI (CBSMiami) – Many people feel like there just aren’t enough hours in the day to get everything they want to do done.
Research shows people are now spending more their day exercising, working and commuting which can leave less time for things like that every day beauty regimen.
Fortunately, there are more options than ever for time crunched consumers to help get you out the door more quickly.
Carolyn Fox admits she always has her eye out for the latest beauty and grooming products.
“I am a self-proclaimed product junkie. I try everything,” said Fox.
Fox said she loves trying new things, but as a busy mom she doesn’t have a lot of time to devote to her daily routine.
“I think we’re all kind of in that same boat where you’re trying to maximize the time that you do have and I just like to be efficient in the morning,” said Fox.
Now, a slew of products are coming to the market for consumers like Fox, designed to preserve a precious commodity – time.
“Beauty and personal care products that make sort of a time saving or a speedy claim have grown significantly over the last 5 or 6 years. So in 2008 maybe about three percent of all new product launches were making those types of claims, now it’s over 40 percent,” said Mintel Senior Innovations insight analyst Sarah Jindal.
Jindal said the new products promise just what the consumer wants – multiple functions, quicker applications and faster results.
“It used be, you could say 3 months, 4 months, 6 months and that was acceptable to a consumer but now they want to see results almost instantly,” said Jindal.
But are these new products, meant to shave minutes off your routine, effective?
Experts say in many cases the answer is ‘yes’.
Dermatologist Dr. Whitney Bowe is a lead consultant for beauty and personal care companies.
“The technology is finally catching up with the demand,” said Dr. Bowe. “You know, people are always looking to shave time off of their typical beauty regimens, but now we actually have the technology to allow that to happen.”
Technology that allows for quicker absorption into the skin, faster hair styling or even a speedier shave.
“Razors are being developed that have a much more sophisticated technology and are able to actually cut the hairs at a much faster rate, and ideally with less strokes, so less passes on the skin,” said Dr. Bowe.
Fox said good results are her first priority, but she’s always happy to save time.
“If they are efficient and they can get you, you know, from point A to point B faster, I think all the better,” said Fox.
Both Fox and Dr. Bowe note that multi-benefit and multi-function products can be money savers if they mean buying fewer products to accomplish the same results.