Watch CBS News

Pamplona-Inspired Great Bull Run Coming To U.S.

ATLANTA (CBSMiami/AP) - If you can't spare the time (or money) to fly to Spain, but have always wanted to run amongst the bulls in Pamplona's annual event, soon you may be able to participate, sans-flight, in The Great Bull Run.

The event, The Great Bull Run, inspired by Pamplona's famed running of the bulls, is set to kick-off late August in Virginia, and organizers are planning for other states, including Florida, to partake.

The first Great Bull Run is set to kick-off August 24th in Richmond, and a second event is already-set for October 19th at an Atlanta-area horse park that hosted events for the 1996 Olympics.

In addition to Florida, Texas, California, Minnesota, Illinois and Pennsylvania are said to have planned events.

Bull runs — when the animals are released to run alongside participants as spectators cheer — are common in Spain and can drum up controversy. Injuries often occur, as do deaths, though they are much rarer. Some groups attack the treatment of the bulls used in the runs.

About 5,000 people have signed up to participate in the Virginia event, and the number grows by about 50 each day, said Rob Dickens, co-founder and chief operating officer of The Great Bull Run. And with 2,000 signed up for the Conyers, Ga., event, Dickens expects 5,000 to 7,000 to run there in October.

The U.S. events will last one day each, unlike the annual weeklong festival in Pamplona, when bull runs are held every morning. Author Ernest Hemingway wrote about the festival in his 1926 novel "The Sun Also Rises," which helped it gain worldwide notoriety and attract spectators from around the globe.

Organizers acknowledge that the Great Bull Run is likely to start out on a smaller scale than its Spanish counterpart. But they note that other physically challenging activities such as extreme off-road runs and obstacle races have become increasingly popular in the U.S., and they see bull running as a natural follow-up.

"I think it's just a progression where we are becoming more and more active as a society," Dickens said. "There's this fitness craze that started with running. I think this is just an extension of all that, but making it more interesting to the general public."

Dozens of people are injured each year in the San Fermin festival at Pamplona, most by tripping and falling. Bulls have killed 15 people since record-keeping began in 1924.

Last month in Spain, a University of Utah college student and an Australian woman were gored by bulls. During one run, participants and spectators screamed as a bull tossed a Spaniard to the ground and attacked him, with fellow runners trying to pull the animal away by its tail. The man was eventually dragged to safety.

Organizers of the U.S. events plan to include several safety features, making them "quite different than the running of the bulls in Spain," Dickens said.

Unlike the narrow, cobblestone streets of the Spanish runs, the U.S. events will use fencing that will include coves, or notches, so participants can get out of the way quickly.

Dickens said organizers are partnering with ranches who will supply the bulls, and veterinarians will monitor their health. "We're not using the Spanish fighting bulls that are bred to be very aggressive for the entertaining aspect of bullfighting," Dickens said.

Bulls will be released in waves of six at a time, giving the animals and people a "better opportunity to complete the course safely," Dickens said.

Before running, participants will be required to sign waivers. Dickens, an attorney, acknowledges that waivers won't prevent lawsuits but likened it to sky-diving or operating a rock-climbing wall: "The waivers for the most part ensure that even if you get sued, they're not going to win."

Researchers are still trying to figure out why some people are drawn to potentially dangerous activities. One theory is that some people get a surge from routine activities, but others need more thrilling or exciting behaviors to get the same feeling, said Dr. Jonathan Becker, assistant professor of clinical psychiatry at the Vanderbilt University School of Medicine.

"To get that same sort of euphoric feeling that you feel at the end of a jog, they may need to jog with bulls for example," Becker said.

Organizers say they're planning each of U.S. event as an all-day experience, with plenty of activities such as a tomato fight, also modeled after a Spanish festival. But they hope the bull runs draw participants who have always wanted to participate but couldn't make the trip to Spain.

"You can go running down the street anytime you want, but to run with bulls — that's something that doesn't come along very often," Dickens said.

(TM and © Copyright 2013 CBS Radio Inc. and its relevant subsidiaries. CBS RADIO and EYE Logo TM and Copyright 2013 CBS Broadcasting Inc. Used under license. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed. The Associated Press contributed to this report.)

View CBS News In
CBS News App Open
Chrome Safari Continue
Be the first to know
Get browser notifications for breaking news, live events, and exclusive reporting.