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King James

March 20, 2014: LeBron James unveiled his new soda for Sprite.  (Source: CBS4)

LeBron James Unveils New Soda

It was a big night for Miami Heat star LeBron James as he unveiled his new soda. More than 100 people attended the event at his store “UNKNWN” at the Aventura Mall.

CBS Miami–03/20/2014

(Photo by David Liam Kyle/NBAE via Getty Images)

Cleveland Has Spelling Problem With LeBron’s Name

One of the rumors going around the NBA is that Miami Heat superstar LeBron James might return to Cleveland this summer or next summer to help his hometown team. If that were to ever happen, the Cavaliers might wan to remember how to spell King James’ name.

CBS Miami–03/19/2014

(Source: YouTube)

LeBron Pitches Affordable Care Act In New Commercial

Miami Heat superstar LeBron James has worn many hats since joining the team. He’s been a villain, a hero, a savior, and a champion. Now you can add health care pitchman to his lengthy resume.

CBS Miami–03/14/2014

Charlotte Bobcats vs Miami Heat

History! LeBron Nets 61, Heat Top Bobcats 124-107

Best player. Best game of his career. LeBron James clearly isn’t ready to concede his MVP award to anyone yet.

03/03/2014

(Source: Instagram)

LeBron Gives Teammates Another Championship…Belt

The Miami Heat have been crowned Southeast Division Champions, Eastern Conference Champions, and NBA Champions over the past few years. But Heat superstar LeBron James decided to add another championship to the trophy case of his teammates.

CBS Miami–02/26/2014

(Photo by Jesse D. Garrabrant/NBAE via Getty Images)

LeBron Says At This Point He Can’t See Leaving Heat

Miami Heat superstar LeBron James is preparing for a second half push towards a third-straight NBA championship with the Miami Heat and as of now, he doesn’t see himself playing in any other city.

CBS Miami–02/18/2014

MIAMI, FL - SEPTEMBER 30: LeBron James #6 of the Miami Heat poses for a portrait during media on September 30, 2013 in Miami, Florida. (Photo by Mike Ehrmann/Getty Images)

LeBron On MLS: “Hopefully We Can Make It Really Good”

While an official announcement on a new Major League Soccer franchise in South Florida hasn’t been made, Miami Heat superstar LeBron James certainly sounded like it was all but a done deal when asked about it Thursday.

CBS Miami–01/30/2014

(Photo by Sam Forencich/NBAE via Getty Images)

NBA Considering Nicknames On Back Of Jerseys

If the National Basketball Association goes through with a plan to let players on the Miami Heat and Brooklyn Nets wear nicknames on the back of their jerseys, somewhere WWE owner Vince McMahon will probably be laughing.

CBS Miami–09/24/2013

Miami Heat Logo  (Source:AP)

Heat Aim For 17 Straight Against 76ers

The Miami Heat’s winning streak continues to grow. While the team insists they’re focused on the bigger picture, a home matchup with the struggling Philadelphia 76ers seems to pose little threat to the team’s red-hot run.

CBS4–03/08/2013

(Photo by Sam Forencich/NBAE via Getty Images)

Miami Heat Join “Harlem Shake” Craze

Add the Miami Heat to the “Harlem Shake” craze.

02/28/2013

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